Monthly Archives: May 2008

昨天看到一篇Fast Company杂志去年七月份的一篇旧闻，深受感触，于是今天把它翻译成中文，与大家分享。原文在http://www.fastcompany.com/magazine/117/features-message-in-a-bottle.html 【前言】美国人去年在瓶装水上花了比ipods和电影票更多的钱：150亿美元。走进这个看似不可能的商业繁荣里的经济学和心理学，以及它反映的我们的放纵文化。Americans spent more money last year on bottled water than on ipods or movie tickets: $15 Billion. A journey into the economics–and psychology–of an unlikely business boom. And what it says about our culture of indulgence. 瓶里的信息（Message in … Continue reading →